A lie is defined as; “A false statement with deliberate intent to deceive; an intentional untruth”. Alternatively a lie can also be defined as’ “An inaccurate or false statement”. Both of these definitions are very similar, apart from one difference. The difference is that the first definition describes a lie to be ‘deliberate’, ‘intentional’ and with ‘intent to deceive’. These are important factors in the definition when compared with the second, which suggests a lie can simply be an ‘inaccuracy’. In short, the second definition alleges that it is possible to lie by mistake, and not actually intend to deceive.
Journalists are constantly faced with ethical and moral decisions. Journalists must make the decision weather to tell lies, and must also decide weather they wish to deceive their readers, editors and/or the personified focus of their reports.
There are many factors which can help a journalist make up their mind on the issue of telling lies. These can be moral standpoint, religious views, pressure from editors, pressure from PR and corporations, the need to expose a bigger truth amongst countless others.
One situation where the issue of lying in journalism is set underneath a microscope is within court reporting. Court reporting is an important part of journalism. In the book Law for Journalists, Sir John is quoted: “the media are the eyes and ears of the general public. They act on behalf of the general public. Their right to know and their right to publish is neither more nor less than that of the general public. Indeed it is that of the general public for whom they are trustees”.
Sir John raises an important point, that journalists are ‘the eyes and ears of the public’. As such when it comes to reporting on court proceedings, journalists must take great care to be accurate and truthful. As explained in the same book; “a mistake, exaggeration, distortion or avoidable ambiguity in a court report could leave a publisher exposed to libel”. Not only do journalists risk clouding their readers view of what is happening in court but can also be taken to court themselves. This takes into account the belief of some that journalism and reporting is an important public service and one which must be unbiased and honest. When it comes to court reporting it is not only considered wrong to lie, but it is also dangerous to a journalist’s freedom and career.
If journalists must take care when reporting on legal cases, where does the law stand in terms of lying? In 2000 a Florida appeals court ruled, essentially that there is nothing illegal about lying. The case involved a Fox television journalist; Jane Akre who aired information she knew, and documented to be false. In the case “the ruling basically declares it is technically not against the law, rule, or regulation to deliberately lie or distort the news on a television broadcast”. Although this is specific to a television broadcast, it is still a telling ruling and highlights how blurred lines become when discussing the issue of journalists lying.
As Bok (1980) explains; “to lie is but one component in the art of deception”. This is an important point. Lying can occur by mistake, although it may not be termed as such, a person can still lie without being aware of it. Lying however can also be used as a key ingredient of deception. If somebody wishes to deceive they can use lies and distortion of facts. Therefore in a court of law, the prosecution may focus on only the deception and not the single lie told. It must be said, a lie is only dangerous if it has a believer. Ignorance is not an offence and nor is lying. However deception can be dangerous and it does not matter how ignorant the victim is, they are still at risk of being duped.
Having said this, “German film director, Michael Bom served two years in prison for faking sixteen documentaries”. In order to fake this amount of documentaries it is fair to assume that Michael Bom had to use numerous lies along the way, be it to acquire information and interviews or to sell his work. He received punishment for what he did, however his crime can again be seen as deception on a grand scale as opposed to simply lying.
One theme, which can factor heavily in a persons view on lying is religion. Needless to say, there are many different religions, all with different beliefs and all playing varying roles in people’s lives. Religion reaches all walks of life, and journalists are no exception.
In Britain the main religion is Christianity. A simple Google internet search finds many Christian religion websites offering their interpretations of the Bible on the theme of lying. One such website writes: “telling the truth is often difficult, and frequently places us in circumstances that are quite unpleasant”. This is true with most people, of most upbringings. Lying can often avoid a greater problem than one would be presented with if they were to tell a lie. In this case it is fair to say that it is right to lie. However religion delves deeper into this debate.
One stance some Christians choose to take is that of ‘graded absolutism’: “A graded absolutist believes that there are many moral absolutes taught in the Bible and that they sometimes conflict…when moral laws conflict one is under obligation to follow the higher law”. An extreme, but perfectly apt example of this would be that if one were presented with the choice of weather to lie and save someone’s life, or not lie and have to kill, a ‘graded absolutist’ would choose to lie. Even though one chooses to lie, in which case breaking a moral code, they accept that they are avoiding a greater evil.
This point is true not just to a Christian. A common misconception, as observed by Richard Dawkins, says that many believe religion and morality are the same thing: “Many religious people find it hard to imagine how, without religion, one can be good, or would even want to be good”. Dawkins bases this on the many letters he receives from religious people. The point demonstrates the incorrect assumption that morality and religion are the same things. In reality, morality is something which one of a completely non-religious upbringing holds just as dearly as their religious counterparts. This then suggests that a person of non-religious belief can also be a ‘graded absolutist’ and choose to lie in order to save an even greater moral dilemma. This is the rule of ‘the lesser of two evils’, if you like.
It would seem then that it is absolutely acceptable to tell a lie when it is to protect one from having to face a larger and more dangerous dilemma. This however is not a belief always shared among religious and simply moral people alike. Some choose to follow the path of the ‘unqualified absolutist’. “the unqualified absolutist believes one cannot justify lying even when such lying is for the sole purpose of saving the life of another”. This point shows the view of people who hold all moral ‘laws’ in the same light; an ‘extremist moralist’, if you will. For the ‘unqualified absolutist’ all morals hold the same value as each other and one cannot justify breaking one moral code to save another, because all morals are seen as important. From this point of view, a journalist would be unable to justify telling a lie in their work no matter what the reason for the lie was; be it to expose a major crook or wrong-doing, or to simply get a story. This is a fair point of view, as its only premise is to follow all rules; something which many believe will keep them clear of trouble at all times. If one follows all moral rules, they cannot be chastised for breaking any.
Clearly, religious point of view is a case of personal preference. If a journalist is of a religious point of view they may decide to become either a ‘graded absolutist’ or an ‘unqualified absolutist’, and as such their decision to lie will be decided by this choice. Likewise, a non-religious journalist who holds their moral point of view in high esteem may also choose one of these two points of view. Simply put, it is possible to justify the telling of lie with these views; however it is very much down to personal preference.
In his essay; The Sociology of News Production, Michael Schudson quotes Gieber (1964: 173): “News is what newspapermen make it”. This is a bold statement, as it alleges that the news is not simply the news, but a fabrication of what the journalist, or ‘newspaperman’ makes it. Schudson continues, describing how journalists (in his experience) retort: “they just report the world as they see it, the facts, facts, and nothing but the facts, and yes, there’s the occasional bias, occasional sensationalism, occasional inaccuracy, but a responsible journalist never, never, never fakes the news”. This is an interesting debate as it suggests that journalists have the capacity to ‘fake’ the news. It is of course true that journalists certainly have the opportunity to fake a news piece. Many believe, against common advice, what they read in the newspapers. A journalist can often write a piece without it being questioned by a large proportion of the article’s consumers. Although the opportunity is there, as Schudson points out in the above quotation, many journalists will defend their trade and claim that they ‘never fake the news’.
This may or may not be true, but it certainly is fact that in the past, news stories with no basis of fact or truth have still made it into the mainstream news. In this case, it is clear that somewhere along the news production line, someone, somewhere has told a lie; but why has this person told a lie, and can the lie be justified?
A contemporary publication which tackles this very issue is the book; Flat Earth News by Nick Davies. The book was published amid acclaim and controversy, and its by-line reads, ‘an award-winning reporter exposes falsehood, distortion and propaganda in the global media’. The begging chapter of the book looks at a major news story, which preceded the turn of the century. The news story was that of ‘the millennium bug’. Davies describes the furore the news story created: “All it needs is for the sun to move across the planet, hauling the darkness behind it, for midnight to strike, and, hour by hour, country by country, computers will die”. The drama of this quotation (‘computers will die’) sums up the sensationalism many news organisations took towards the story. Prior to the turn of the century there was a widespread belief amongst the general public that the so called ‘millennium bug’ would see computers all over the world failing to cope with ‘the millennium bug’. News and broadcast corporations all joined in to report on the story. The BBC dedicated a section of its website entirely to the millennium big; titled ‘Y2K Millennium Bug’. The website explains, “Estimates of the damage that could be caused range from global meltdown to minor irritation”. Although in this quotation, as with the rest of the site, the BBC ‘sits on the fence’ as to the scale of the issue, it is quite telling to take into consideration the design of the website.
The colour of the site is yellow and black. These two colours connote ideas of panic and danger. Yellow and black stripes of course are used on warning signs and ribbon to alert people to a danger. This is an example of sensationalism.
When clocks around the world hit midnight on 1st January 2000 it became apparent that the biggest news story of the last few months was to fail to be justified: “After the great non-event, some of those who had forecast doom tried to claim that the absence of catastrophe must be evidence of their own success in preventing it”. Here, Davies describes the millennium bug as ‘the great non-event’, something which sums up the whole news story. There was no justification for reports of disaster at the turn of the century, even though in some newspapers it was presented as fact: “Life-saving hospital equipment and 999 services in London face total breakdown on January 1 2000 (Evening Standard)”. It is fair to say that somewhere along the production line, somebody had lied about what the millennium bug was; but who and why?
The answer which Nick Davies would put forward to this question is that it is the PR (public relations) industry which created the story and spread what were essentially lies.
The PR industry is extremely large and is found at the core of most public figures and large companies. The purpose of PR is to form, or change, in a positive way (from the point of view of the client), the public opinion of its client. A large part of PR is to get their ‘news stories’ picked up in the press. The book; The Management and Practice of Public Relations, by Norman Stone, makes a judgement on what journalists look for:
- A good story
- A story that is better than their competitors’
- A story that is better than their competitors’ and also true
- A story that is better than their competitors’, that is also true and in the public interest. (Source: The Management and Practice of Public Relations, Page 160).
Stone then continues: “And the greatest of these – by far – is a good story”. Clearly, this book, which is designed to explain to, and train the reader in the art of PR. Clearly those in PR, of Stone’s persuasion, have a clear idea of what they believe to be the way to get a story into the press. It simply has to be a good story.
In the case of the millennium bug, this was indeed a ‘good story’. From a journalistic point of view the story was good because it was on a large scale, it would affect a large proportion of their target audience (many homes and workplaces have computers), and the story had the capacity to be sensationalised, something which would be particularly appealing to the tabloid industry.
From a PR perspective, the story of the millennium bug was again appealing because of its capacity to be ‘lapped’ up by the global media. The story could in turn promote the business of PR clients such as computer repair companies.
So who was the liar in this story? In terms of motive, both the PR industry and the media had benefits. The story sold newspapers, but it also made money for PR companies. It would appear that perhaps the story originally came from bad information. This could have come from PR, or simply picked up on. Once PR companies began to run with this story, the newspapers picked it up. What ensued was what Nick Davies calls: “…Flat Earth news. A story appears to be true. It is widely accepted as true. It becomes heresy to suggest that it is not true”. This could be a case of; ‘it takes two to tango’. Both the PR industry and the global media lied and distorted facts to promote each other. Is it right to tell a lie in this situation? From a business point of view, a lie can be fully justified. If one’s sole motive is to make money, then a lie to do so is justified. From a moral point of view, this type of lie cannot be justified. The story created panic (on a global scale), it caused innocent people to spend money to try and avoid the problem and put fiction into the public domain as fact, causing a snowball effect which saw the story become accepted as pure truth. Telling a lie in this situation can be both profitable and dangerous; I feel in this case, the industries involved would have experienced more profit than danger.
The question of ‘is it right to tell lies’ will continue to fuel debate. Morals and religion can give an answer. Some believe a lie can often avoid a bigger moral problem; the idea of a ‘white lie’ in everyday life is based on this very principle. Others believe, be it for personal or religious reasons, that it is never right to tell a lie.
Money can also be added to the equation. PR often works by: “Arranging incidents, ‘spontaneous’ happenings, dates, even staged relationships to be reported by the media as news”. This shows how the PR industry uses deception to make profit, and of course a key ingredient of deception is lying. The PR industry equally thrives off of the editorial hunger for stories of the media industry: “Journalists operate in a hostile environment that values commodity ‘production’ over principle and disregards an individual’s claim to moral sanctity”. Here news is described as a ‘commodity’; Nick Davies calls this type of journalism: ‘churnalism’. The fact that journalists are working in such a hostile environment means that they willingly accept stories from the PR industry; actively playing a role in the deception and lying of the industry. This is justified by alleviating their personal industry pressures and letting them get paid. This justification is challenged by moral point of view.
Is it ever right to lie? Put simply, the answer to this depends entirely on one’s moral and religious opinions, their current situation (both financially and other constraints) and their own personal opinion.